Sunday, May 19, 2013

Do copywriters sometimes wish nobody reads their stuff ?

Changing a passion into a profession can be a tricky business. What inspires when done on impulse can also bog down when done under pressure and oversight.

So I got to wonder: do copywriters sometimes wish nobody would read their output ? Do the news editors who bury a story on page 17 hope it would go unnoticed because even they don't like it ?

Writing for expressing oneself naturally leads to a desire to share, but writing to earn your bread may well lead to stress.

They say if you find something you love and make it your profession you will never have to work a day in your life. True. But will it also mean silently dreading the quality of your output everyday because while it is good enough to meet the deadline it is never enough to satisfy your soul ?


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